Long before it had a name, Naal lived in warm coastal summers, faded notebook doodles, and memories of Karwar and Goa.
As a child, our founder found herself drawing coconut trees on every page — not knowing that one day, this image would become her emblem of stillness, strength, and home.
Naal, meaning coconut in Konkani, was born not in a boardroom but under the sun-drenched eaves of tradition and craft.
It began with a simple purpose — to create clothing that feels like a soft exhale, that doesn’t chase trends but walks alongside you. Pieces that move with you, from slow mornings to festive evenings, from barefoot rituals to seaside getaways.
Founded in 2022 with roots in Karwar and memories scattered between Goa and quiet Indian homes, Naal began with a simple purpose~ to create clothing that feels like a soft exhale, that doesn’t chase trends but walks alongside you. Pieces that move with you, from slow mornings to festive evenings, from barefoot rituals to seaside getaways.
Our Craft & Philosophy
We don’t mass-produce. We work on a Made to Order model, where every piece is made in small batches, so nothing is rushed or wasted. Because we believe fashion should be personal, not produced in bulk. This not only allows us to honour the uniqueness of every body, but also ensures minimal waste. It’s our way of protecting the planet while dressing it beautifully.
Versatility isn’t a feature. It’s our foundation.
Our styles are crafted to be worn in multiple ways — a co-ord for work becomes a dress for a beach brunch, a blouse transforms with a sari. Every design is an invitation to style your story your way. One piece, many moods. It’s a label for people who crave comfort with character, whether they’re lounging at home, celebrating a festival, or packing light for a weekend away.
Our collections are love letters to the coast, inspired by local textures, heritage crafts, and carefree silhouettes.
Our debut collection captured the spirit of sun-drenched ease. Designed for breezy days and slow getaways, it featured fluid silhouettes, coastal tones, and wear-everywhere separates. This was Naal’s quiet introduction~ versatile, unhurried, and rooted in comfort.
Parab, meaning “festival” in Konkani, was a limited festive edit inspired by Indian rituals and textile traditions. From hand-embroidered details to heritage motifs, this capsule celebrated the art of dressing up thoughtfully. Crafted in rich fabrics, Parab was designed for movement, memory, and mindful celebration.
a revival of our past. Created entirely using fabrics from Resort 22, this collection embraced sustainability without sacrificing style. Because we believe every scrap holds potential, every thread a second chance. It's a celebration of reuse, friendship, and summertime slowness.
To mark three years of slow design, we introduced Naal Home — a warm extension of our world. The collection features cushion covers, and table runners in vivid palettes and coastal motifs
Over time, Naal grew not just as a fashion label, but as a philosophy:
A way of slowing down, dressing with intention, and finding beauty in the everyday.
For Every Moment Under the Palm
Whether you're strolling by the sea, celebrating under lights, or resting between it all — Naal is made to move with you.
With every design, we invite you to slow down, dress easy, and make beauty of the everyday.
May you never be too busy to stop and breathe under a palm tree
Your ideas spark our next designs. Let’s make something beautiful together
We’re not just here to sell — we’re here to listen.
Tell us what’s missing from your wardrobe, or what you’ve been dreaming of wearing. Share what you’d love to see: styles, fabrics, fits, or that perfect piece you’ve never found anywhere else.
From sleeve lengths to skirt styles, you know what fits your life best.
The Palm Girls’ Suggestion Box
Drop us a note, sketch, or even a voice of inspiration. We’ll take it from there.
